Mobile Site Design
SEO For Mobile Phones & Tablets
Mobile site design is crucial in these modern times. Is your website optimized for mobile phones? This is very important because most people use mobile devices to search online. A few people like myself always use my laptop because I think it’s faster, but the majority prefer to use their phones to look up information online and this needs to be taken into consideration. Your website looks completely different on your phone compared to your laptop computer; so you need to make sure your mobile sight design is on point and that your website looks proper on phones and tablets alike. When I say that your website has to be optimized for mobile phones, I don’t mean just for SEO. Your mobile website needs to be easy to navigate from a phone, and your most important content should be on the first page
SEO For Mobile Phones: Most Important Content Above The Fold
If you want a potential client to call your 800 number, then your 800 number should be the first thing they see when they arrive at your website. The potential client should see your 800 number without even scrolling down your website; which means it should be above the fold (top half of your website). If you want clients to fill out your “quote form” to request more information, then your quote form should be right on the homepage above the fold. Some people are too lazy to even scroll down your website; that’s just how people are.
A lot of people are very impatient and they want everything NOW without doing any extra work. You have to make your website dummy proof for the lazy people or you’ll lose those clients to the competition. Besides the content placement on your website, you need to make sure that your website fits properly on tablets as well. A lot of people like to search the web from their iPads and other tablets, and your website will look different on tablets compared to mobile phones. Websites that fit properly on laptops, mobile phones, and tablets are called “responsive.” A responsive theme is a theme that will be responsive to any type of web browser that the client uses. If you purchase a website template, make sure it’s responsive before you purchase it.
Mobile Website Design Tip:
Make sure your 800 number or contact information is big enough for the client to see. When clients click on your phone number, you can even set a feature that will automatically dial your number. If you want a potential client to request a quote, fill out a form, or whatever action you want them to perform; they should be able to perform this action without navigating to another page. If you have a custom form on your homepage, you need to make sure this form looks and functions correctly on mobile devices or you’re going to lose a lot of customers. Some people will visit your website once on their phone and never look at your website on a desktop computer. Your website might already be responsive for mobile phones, but you need to make sure that your website has all the call-to-actions right in front of the client.